Euroflorist, founded in 1982, is a leading European online flower and gift company with operations across eleven European countries. The company delivers millions of floral greetings, reception flowers, gifts and funeral wreaths each year through its florist network and direct through box deliveries.
Value creation plan.
- Drive migration from offline to online orders
- Improve operational efficiency by focusing on largest markets and reducing internal complexity
- Develop the customer experience by, among other things, introducing box deliveries in more markets
Year of acquisition