JCE acquires 10.5 per cent of the shares and votes in Embellence Group

Embellence Group AB (publ) (“Embellence”) has been informed that JCE Asset Management AB (“JCE”) has entered into an agreement with Embellence’s largest shareholder, Litorina Coinvest 1 AB (“Litorina”), to acquire 2,247,000 shares in Embellence from Litorina, equivalent to 10.5 per cent of the shares and votes in Embellence.


“JCE is a quality investor and we welcome them as a significant owner of Embellence and as a stakeholder in our continued work to build a house of premium interior decoration brands,” says Olle Svensk, CEO of Embellence Group.

For further information, please contact:

Olle Svensk, CEO Embellence Group
Telephone: +46 768 566 093
E-mail: olle.svensk@embellencegroup.com


Embellence Group is a leading European company in the premium wallpaper segment and has a prominent position internationally with sales in over 90 countries. Our brands include Cole & Son, Wall&decò, Perswall, Pappelina and Boråstapeter. Embellence Group shall develop its position as a leading House of Brands in premium interior decoration with a focus on wallpaper, textile, rugs and other interior decoration and drive development in a changing wallpaper and interior decoration market. Embellence Group is listed on Nasdaq First North Premier. FNCA Sweden AB is appointed Certified Adviser, info@fnca.se, +46 (0) 8-528 00 399.